Are you awesome at creative and analytical marketing?

Location: San Francisco, CA

Type: Full Time

Min. Experience: Entry Level

Are you a creative mind who thinks outside the box?
Do you like to dig into the numbers and find what works best?
Are you thorough and able to focus on details while thinking strategically and not losing sight of the big picture?

Then you're the person we're looking for!

Who Are We?
We are Product Madness, a leading social gaming company with offices in the beautiful National Park of the Presidio next to the Marina in San Francisco and also in London. Founded in 2007 by two Stanford MBAs, the company was acquired by Aristocrat Technologies in November of 2012.  We have an aggressive and exciting growth plan and we are looking to double in size this year from 40 to 80 team members. We like to work hard, have fun, quickly evolve and eat lots of Tacolicious tacos.

So what do we have to offer to someone like you?

 

We have developed an awesome real time technology that we call Real-Time Experience-Based CRM system, CRM for short.  It's main goal is to intelligently hit a user with a specific message at a specific moment in time based on his current playing experience.  If you find this exciting, then we are off to a really good start, just think of the possibilities that a system like this offers :), sales, behavioral targetting, A/B testing,... the game is literally our playground.

Key Responsibilities

  • Develop and implement the actions within the CRM system and thoroughly test each one with the purpose of achieving the best results (in terms of CTRs, number of sales, etc.) 
  • Set up A/B tests and analyze their effects on retention, engagement, and monetization.
  • Monitor CRM campaigns and ensure their stable performance and sales.

Desired Skills and Experience

Previous experience is great, but it's not a must. If you are our ideal candidate you have:

  • Creativity in designing the look of graphics and the copy of messages
  • A strong disposition for data-driven decision making
  • Analytical, systematic and structured thinking
  • Exceptional written, communication & copywriting skills.
  • A passion for games
  • A team-oriented mindset and the ability to work with a wide range of individuals
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